Aldi
Black Friday Filters

Black Friday Product Filters

The Aldi product filters for their Black Friday campaign were a great success.

Aldi was looking for a playful way to announce their clothing line for some of their iconic brands such as Schultenbrau and Golden Power for Black Friday. We were allowed, together with Blauwgras, to create product filters for Instagram and Facebook.

Product photos on Instagram and Facebook are crucial for brands to promote their products. High-quality images that highlight the product can increase audience engagement and drive conversions. It’s important to use appealing compositions, lighting, and branding to capture the attention of potential customers. The technique we used was augmented reality.

We built amusing product filters for Aldi that allowed visitors to ‘try on’ clothes in advance.