VanMoof
Augmented Reality

Augmented Reality Campaign

VanMoof, also known as the Tesla of bicycles chose more Augmented Reality for their worldwide websites. Despite having a number of brand stores, VanMoof sells 80% of its bicycles online. This calls for effective online marketing and product visualization. We started with the S2 back then and have now reached the S5 and A5, for which we were able to provide three different AR experiences.

A webAR model for the website; a static, high-end experience that allows you to place the bicycle in your own environment. A sparkAR model for Instagram and Facebook, featuring slightly interactive components. And an interactive AR model that highlights unique selling points. For this, we, as the first Agency Partner, established a collaboration with Jigspace.

Other work

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How we turned physical store openings into digital experiences

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