Bruynzeel
Projection Mapping

Projection mapping your next kitchen

Bruynzeel Kitchens wanted to showcase their new collection of kitchen doors and handles at Provada 2018. However, they had only one booth and not enough space to bring along all the different cabinets.

To address this and capture attention at the exhibition, we used projection mapping in the booth. Projection mapping is a form of augmented reality. They provided a blank white kitchen, and we ensured that you could Mix & Match using an iPad. A projector displayed the selected designs onto the kitchen. This allowed visitors to get a clear idea of how it would show in real life. This way, visitors could display a wide variety of products in a smaller space.